Meet Web Publisher Adeline Ashley

What she sells

Why she launched the site

Next steps

“Building a robust social networking experience that is engaging, helpful and interactive. MySpace was created at a time when my peer group was not comfortable with social networking, now they are. Cleverparties.com creates an environment to find your own style, find what you need and ask questions from trusted party hosts. Then I hope to expand to help and inspire others with a radio show called “Party Talk” or TV party planning show.”

Her biggest challenge

“Launching a site by pre-selling the idea to well-known brand partners.

My favorite things

“I love to be with my husband and son, cook, travel and entertain! I love packaging things with creativity and flare. Anything can be “packaged” the way you present your appetizer, main dish or dessert or how you wrap a special package. My favorite way of entertaining is creating a theme for the evening or event then sending a very special invitation via U.S. mail. The invitation will be oversized, layered or have bows. It will be extraordinary and beautiful setting the tone and creating much anticipation for the party!”

Interesting fact

“Partied with the Pope. I helped plan my sister’s wedding in Italy, while there we had the opportunity to take a private tour of the Vatican.”

About me

“I have over 15 years experience in the gourmet foods, corporate gifts, catering and event planning industries. I have worked with a long list of celebrity and corporate clients from Oprah to Aerosmith and State Farm to Warner Brothers.”